Mastering Makeup Longevity: 5 Tips for Preventing Makeup Meltdowns    

Makeup longevity is a big deal for makeup artists.

Imagine how frustrating it can be when you spend hours perfecting a client's makeup only for it to start melting off or fading halfway through the day. Terrible!

That’s why it’s important to understand what makes makeup last longer and learn the secrets to creating makeup that holds up throughout your clients’ big day.

So in today’s blog post, I’m going to share 5 key tips that will help you prevent makeup meltdowns and ensure a flawless application.

Even better, I included a free resource that will become your special guide to delivering long-lasting makeup every single time.

Let’s dive in…

Makeup Longevity: Why Does It Matter?

When it comes to makeup, longevity plays a crucial role in ensuring a flawless look throughout the day. 

No MUA would want their carefully crafted makeup to fade away or smudge after just a few hours. It's like all your hard work went to waste.

Whether it's for a special event or everyday wear, having makeup that lasts means less touch-ups and more confidence. 

So with that in mind, let's explore the key tips for ensuring your makeup lasts long and doesn’t wear off easily.

5 Key Tips To Ensure Makeup Longevity & Prevent Meltdowns 

If you want to achieve impeccable and long-lasting makeup looks for your clients, there are five (5) indispensable tips that make it happen. 

In the video below, I go into great detail about all 5 tips and how to master them. But in the meantime, here are the tips at a glance:

Tip #1:   Keep those brushes clean

Clean brushes are like the foundation for creating stunning looks, ensuring flawless application and a polished finish. 

An added benefit is that having clean brushes shows you hold yourself to high professional standards. It tells clients that you care about your hygiene and theirs.

The good thing is that I shared some helpful brush hygiene tips in the free resource you’ll get at the end of this blog post.

Tip #2:  Double-check product expiration dates

Ensuring the longevity of your makeup starts with a simple but often overlooked step: checking product expiration dates. 

As a makeup artist, your reputation relies on delivering flawless looks that last, and expired products won't help you achieve that.

So you always want to look out for the expiration date of products before using them on clients.

Tip #3:  Get to know the science behind your makeup (aka – know the ingredients)

When you get this, you have the key to mastering makeup longevity. 

Understanding the science behind makeup ingredients enables you to create looks with products that hold up under any condition – sweat, heat, intense light, etc.

In the video below, I explained the major differences between silicone-based and water-based products.

Tip #4:  Make sure your bases match

Matching the base of makeup products is a fundamental principle of makeup longevity. 

Whether you're working with silicone-based or water-based products, ensuring consistency in your choices is super important because it allows for seamless blending and a flawless finish. 

Plus, it helps to prevent any potential product incompatibilities that could lead to unwanted effects on your client’s skin. 

I share more details on this tip in the video below.

Tip #5:  Ensure compatibility of skincare routine & makeup products

Clients put a lot of confidence in you to make them look their best, so you’ve got to make sure the makeup products you choose are compatible with their skincare routine.

When you can effectively pair makeup products that complement your client’s skincare regimen, you’ll be able to create makeup looks that last long.

If you’re dealing with clients who suffer from breakouts, I shared some insights in the video below on the kind of products to use and still achieve a perfect look.

Want to delve deeper into these makeup longevity tips? Watch the video below!

Now, for the free resource I promised… 

Click the download button below to get a copy of additional tips on how to prevent makeup meltdowns and ensure consistent flawless application.

So there you have it… 

The 5 key tips for ensuring you deliver impeccable looks for clients without having your makeup misbehave midway through their big day. 

Once again, here are the 5 tips:

  1. clean brushes
  2. vigilant checks on product expiration
  3. the ability to carefully match bases
  4. an understanding of makeup ingredients
  5. skincare-makeup compatibility

Follow these tips as I explained in the video and in the free resource, and you should have no problem creating makeup that holds up for long no matter the event.

Feel free to tag me on socials whenever you find these tips helpful to your artistry.

As always, I look forward to celebrating your success stories.


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Stay fabulous,

Lauren D’Amelio Ventre

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